Google Business Profile Management
Your customers are searching for businesses like yours on Google every day. A properly set up, optimised, and well-managed Google Business Profile (GBP) makes it easier for them to find you, choose you, and trust your services.
What is Google Business Profile?
Google Business Profile (GBP) formerly known as Google My Business (GMB) is a free tool from Google that controls how your business appears across Google Search and Google Maps. With a GBP, you can showcase your business name, services, location, contact details, reviews, and updates—all in one place. It’s one of the most effective ways to boost local visibility, build credibility, and attract new customers right when they’re ready to take action.
Business Profile Management
At Illume Digital, we are your dedicated Google Business Profile partner, handling every aspect of your local online presence so you can focus on running your business. Our comprehensive management services include:
Setup and Verification
• Profile Creation • Bulk Management • Verification Assistance
Profile Optimization (Local SEO)
• Keyword Research • Category and Attributes • Business Description • NAP Consistency
Ongoing Management and Content Creation
• Google Posts • Photos and Videos • Products and Services • Q&A Management
Reputation Management
• Review Monitoring • Review Responses • Review Generation
Performance Tracking and Reporting
• Insights Analysis • Performance Reporting • Strategy Adjustments
Advanced Services
• Spam Reporting • Suspension Reinstatement • Google Ads Integration
Who Benefits Most from Professional GBP Management?
Perfect for Busy Business Owners Who Need:
Your Complete Digital Success Strategy
Google Business Profile Management works best as part of a comprehensive digital strategy. That’s why we also offer:
- SEO Services – Comprehensive search engine optimization to dominate organic results
- Professional Website Design – Convert your GBP visitors into customers with optimized web experiences
- Content Marketing – Strategic blog posting and content creation that supports your local visibility
Ready to Dominate Your Local Market?
Don’t let another day pass watching competitors capture customers who should be choosing your business. Professional Google Business Profile Management isn’t just about being found—it’s about being chosen.
Your success is our success, and we’re committed to being your trusted digital partner for years to come. We don’t just optimize your profile once and disappear; we continuously refine, improve, and adapt your strategy as your business grows and markets evolve.
GBP Certified
Take the first step toward local market dominance
No obligations. No pressure. Just expert insights into how professional GBP management can transform your business visibility and growth.
Why Partner With Us for Long-Term Success?
Frequently Asked Questions (FAQ)
A Google Business Profile (formerly Google My Business) is a free tool from Google that allows your business to appear on Google Search and Google Maps. With a GBP, customers can easily find your business information such as address, phone number, website, hours, services, and reviews. It’s one of the most powerful ways to improve your local SEO and attract more nearby customers.
Yes. Google rebranded Google My Business to Google Business Profile in 2021. While the name changed, the purpose remains the same: helping businesses manage their online presence and show up in local searches and on Google Maps.
A GBP helps your business get found by local customers searching for your services. For example, if someone searches “plumber near me” or “web design in [your city],” your profile increases your chances of appearing in those results. It builds trust through Google reviews, improves visibility on Maps, and drives traffic to your website.
You can create a GBP completely free. However, optimising your profile for the best results takes time and expertise. Our agency provides Google Business Profile setup and optimisation services to make sure your business stands out and reaches more local customers.
Yes. If you haven’t set up your profile yet, we can help you claim it, verify ownership with Google, and ensure all your business details are accurate. A properly verified profile is critical for local SEO success.
It happens sometimes. If your business is already claimed, we can help you submit an ownership request through Google to take control of the profile. This ensures your customers always see the right, up-to-date business information.
Yes, Google requires an address for verification. However, if you are a service-based business (e.g., plumber, electrician, consultant), you can choose to hide your address and instead display a service area (e.g., suburbs, postcodes, or regions).
Customers can leave public reviews on your GBP. Reviews build trust and credibility, influencing whether new customers choose your business. We guide you on how to request reviews from happy clients, respond professionally, and manage negative feedback in a way that protects your reputation.
For the best results, you should update your profile regularly with new posts, photos, special offers, and service changes. A profile that’s active and engaging signals to Google that your business is relevant, which can help you rank higher in local search results.
Yes! A well-optimised GBP boosts your local SEO and drives more traffic to your website. Google often ranks businesses with complete, active profiles higher in local search. This means your website gets more clicks, calls, and leads from local customers.